From concept to celebration

For Aanavi's 30th, the focus was on creating a celebration that felt fun, personal, and full of character. From the very beginning, I worked closely on shaping the theme, building a playful concept around "Margaritas & Maggi" that felt young, bold, and completely her.

The visual direction was bright and expressive, using hand-drawn typography, soft checks, and a fresh colour palette that instantly set the mood for the evening. The invites were designed to feel casual yet striking, giving guests a glimpse into the vibe of the party even before they arrived.

Beyond the invites, the entire experience was carried through with fully customised elements. Party boards, coasters, table cut-outs, and interactive details like polaroid-style frames were all designed to feel cohesive and engaging. Every touchpoint was thought through to make the space feel lively and immersive.

This was not just about designing a few pieces, but about curating the entire look and feel of the celebration. Everything was tailored to Aanavi, making the event feel personal, memorable, and one of a kind.

Project Visuals